Ring Loud, Cheer Proud — Fuel the Community

Every athlete pushes their limits, but no one crosses the finish line alone. The XACT COWBELL is more than just a noisemaker—it’s a tradition, a symbol of support, and the heartbeat of every great race. Whether you're trackside, slopeside, or roadside, let your cheers be heard.

• Loud and Proud: Crisp, powerful, and unmistakable—this cowbell ensures no effort goes unnoticed.
• Built for the Hype: Featuring a sturdy metal frame and an easy-grip handle, this bell is made to last through every event.
• Fuel the Collective Spirit: More than just sound, this bell carries the energy of the community, uniting athletes and supporters alike.
• A Tradition of Togetherness: From trail races to triathlons, ski events to crits, the cowbell is a race-day essential that celebrates every competitor.

Why We Made This

We believe in the power of community. Every great performance is fueled not just by training, but by the people who show up, ring loud, and make every athlete feel seen.

How to Use

Grip the handle, ring with passion, and cheer with all your heart.